Track participation
Use registers and sessions to get topline numbers of the participants that have been engaged with.
Give back to your community stakeholders
Corporate social responsibility (CSR) programmes are a way that businesses of all sizes can give back to the communities they operate in.
CSR or ‘global citizenship’ programmes are on the rise. With this, corporations now have a growing need to communicate impact (not just generosity) to stakeholders, senior leadership, employees, customers and their communities.
Use registers and sessions to get topline numbers of the participants that have been engaged with.
Create a bank of images and videos of community engagement, showing the programme in action.
Use media items and Upshot timelines to tell compelling stories of impact on participants and communities.
“We have been working with Upshot since March 2019 on behalf of McDonald’s and their football programme, designed to provide 5 million hours of football to over 500,000 kids over the next four years."
"We use Upshot to report on these figures across all four home nations. It is a great platform to track the overarching numbers as well as running detailed stats reports looking at other demographics such as age, gender and location. It’s been great to use so far, and we look forward to Upshot being a key part of the programme for the next few years.”
Jack Spicer, Sponsorship Executive at Leo Burnett
If you’re a CSR programme that’s looking for a way to better monitor, evaluate and learn, Upshot can help. Get in touch today for an individually tailored quote.